How to Make Your Wedding Stand Out With Wedding Favors

Why do you want your wedding to be unique? It is obvious almost every one who is getting married desires every one to have a great time and remember that special day. What is going to make your wedding day any different from your sisters or cousins ​​wedding. I will tell you what will make a guest remember your wedding. It is the guests, food and the decor you have at your reception.

Wedding Favors can add a special touch to your wedding day decor. They make very memorable keepsakes of your special day and are great for memories. Here is a list of some really nice party favors that you can have at your wedding.

Bride and Groom Favors Boxes

Whimsical but still proudly displaying a dash of formality, these bride and groom favor boxes double as place card holders and are a charming little touch to any place setting.

Love Glass Coaster Favors

Love spells sophistication. These frosted glass coasters make elegant and useful guest favors, ones that your guests will truly appreciate and use for years to come. Most retailers will offer you free personalized tags if you order 24 or more. Show your guests some love.

Photo Frosted Glass Coasters

These gorgeous frosted glass frame coasters will protect your memories forever. Crafted of heavy high quality frosted glass, each coaster features four padded "feet" to protect surfaces. Present your guests with these lovely gifts in any number of ways: framing a photo of the happy couple, used as a place card holder, inserted with a personalized tag of your name and wedding date, or simply displaying it with the beautiful Thank You tag that comes with the favor. Just add a your best picture and it makes an instant keepsake.

Something Blue Gift Boxed Candle Favor

Here is a new take on a time-honored custom. If you already have something old, something new, and something borrowed, but you are missing something blue, then this is the party favor for you. This miniature blue candle gives off a heavenly scent and is detailed with striking white flooring, ending in a bow atop the candle. This party favor makes a great addition to any wedding.

Well these are just a few of the many different types of party favors that you can use to make your wedding more unique. So just browse around the many retailers and we are sure that you will find the perfect favors for your wedding.

PPC Advertising: What Is It

PPC [Pay Per Click] advertising is a new method of advertising on different search engines on Internet. Advertisers pay for each click that routes users to their web page from search engines? results in this model of advertising. It is an effective type of advertising than other kinds of advertising processes.

Many search engines offer specific search results for particular keywords and phrases. It lists relevant resources from Internet and also allegations a few sponsored results in an adjunct column. These selected phrases are put up in top spots of sponsored result columns and are mostly auctioned among various prospective advertisers. Highest bidder of a specific keyword gets a top position in this list and the next highest bidder gets second position and so on. It generally has two to three places in the list depending on specific keywords.

Advertisers can pre qualify users who visit their websites by bidding on specific product related keywords. Advertisers have to pay only when users click through and access their websites from a result page and not otherwise. Most of the times, bidding works out cheaper as it is based on auction of keywords and a restricted number of advertisers are able to participate during auction of specific keywords.

Search engines provide several interrelated websites in their normal search result. It may prove cumbersome for users to shortlist most preferred website. Moreover there is a possibility that such websites may be stated at the very end of the result list thatby making its access very limited among users. Here is a better response can be expected by advertising these websites on sponsored results of search engines.

PPC or Pay Per Click is providing to be one of the most advanced and effective ways of advertising specific websites by advertisers. Its become almost indispensable if advertisers have to make their website popular among the users.

Marketing Video – The Mobile Technology Advertising Tool

The 4th Generation of mobile communication technology is around the corner. The 3rd generation has already taken the world by storm and we now carry desktop equivalents in our pockets. The mobile communication technology today has revolutionized our lives like never before. It enables us to access internet from anywhere, anytime.

This has changed the dynamics of work on the internet as well. The internet marketing has got a lot of scope of improvement. With the ability to view live videos with ease, the online marketing campaign is at par with television advertising and the ability to create market campaigns involving videos has become a possibility.

However there is one basic difference between advertising on television and advertising on the internet. The television offers you a possibility of browsing only a selected number of channels. On the other hand, the internet offers you almost unlimited possibilities of browsing.

Therefore the effect of a normal video campaign is not as much as it would be on television. However, internet offers you a great variety of video postings. These include product introduction, product launch, comparison, market analysis and many others depending on your marketing needs.

The marketing dynamics do not work the same way on the internet as they do in the other media. On the internet, it is a game of large numbers. A conversion of 1% of the total website views consistently is considered to be decent. On a regular basis, a prominent website can have hundreds of people visiting it. If you have a shop, do you have hundreds of people visiting it daily? Under normal circumstances, the answer is no. Therefore the kind of elaborate and expansive marketing campaigns that work conventionally are not relevant on the internet.

Let us consider a marketing video. A market video created after spending thousands may not be as effective as a simpler version of it. On the internet, the viewers need information which a marketing video should provide crisply and in an attractive manner. If the user is not satisfied, then he / she will move on to another option. Since it is important the marketing video should be convincing with all the visual effects that you would find in a conventionally good advertisement.

So how does one go about creating a marketing video that has got immune features and world class graphics? There are many software tools available that help in the creation. However, these tools are expensive and even the most easy-to-use among them is complicated enough for someone who wants a quick video created. Apart from the video creation, the editing process that follows is time consuming and intricate. This is what makes the creation of marketing video expensive since there being an incentive opportunity of using it for marketing.

All those who have so far missed the marketing video bandwagon can now board it easily. There is a software tool that allows you to create marketing video in about 3 minutes and this video is derived from the articles written for the campaign. Simple to use, this service helps creating a marketing video that exhibits the quality of world class video services. These videos have catchy titles and exquisite visuals that get a viewer hooked. The best part is the cost involved which is way more economic than the established costs for marketing video.

Increase Your Conversion Rates With Product Photography

High-quality product photography is an essential tool for driving sales to your eCommerce store. It compensates for customers’ inability to touch and feel the items that you’re selling.

In bricks-and-mortar shops, people would usually try the products on display racks before deciding whether or not to buy them.

When it comes to online shopping, they weigh the pros and cons of purchasing a product based on what they see, not feel.

Unfortunately, sometimes the actual look of a product is different from its picture on a website. When a customer experiences this, they end up disappointed and returning the item.

To avoid returns and increase your conversion rate, create visually-appealing product images that are almost tangible.

5 ways to create quality product photos

Proper lighting can be the big difference between a spectacular product image and one that is, well, second-rate.

Anyone can take pictures using a mobile phone or an instant camera, unmindful of the unsightly elements like shadows, but product photography should always produce shadowless photos.

Ample lighting captures not only the shape of an object but also its actual colour and texture.

Now, remember we mentioned the “touch-and-feel” aspect of shopping and how it matters to a shopper? Taking close-ups breaks the invisible barrier between your product and customers. A close-up allows them to scrutinise your product down to its tiniest detail.

Still on the subject of touching and feeling a product, shoot from as many angles as you can to give customers a three-dimensional view of what you’re selling. That way, they can experience the item as if they’ve walked into your shop and touched it.

Also, you’ll want to add a responsive video, which shows how the product works, alongside your multi-angled photos. Not only will it give your customers a clearer picture of your product, but it will also boost traffic on your website. Besides, who doesn’t love videos?

Most important of all, you have to keep it real because a potential customer will want to see how your product can be used day-to-day. Instead of over-editing a picture in Photoshop until it looks extremely fake, apply it to a real-life situation.

If you’re selling a ball gown, for example, how would you present photos of it to a woman with a nine-to-five job? She’s unlikely to buy it if she only sees a tight shot of the dress, but if you show her when and where to wear it, then you have her attention.

More than increasing traffic on your eCommerce website, these tried-and-tested photography techniques will surely lead to a higher conversion rate.

How do you come up with beautiful product images for your site?